Zero to One: Notes on Startups, or How to Build the Future
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Zero to One: Notes on Startups, or How to Build the Future


If you want to build a better future, you must believe in secrets.

The great secret of our time is that there are still uncharted frontiers to explore and new inventions to create. In Zero to One , legendary entrepreneur and investor Peter Thiel shows how we can find singular ways to create those new things.

Thiel begins with the contrarian premise that we live in an age of technological stagnation, even if we’re too distracted by shiny mobile devices to notice. Information technology has improved rapidly, but there is no reason why progress should be limited to computers or Silicon Valley. Progress can be achieved in any industry or area of business. It comes from the most important skill that every leader must master: learning to think for yourself.

Doing what someone else already knows how to do takes the world from 1 to n, adding more of something familiar. But when you do something new, you go from 0 to 1. The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. Tomorrow’s champions will not win by competing ruthlessly in today’s marketplace. They will escape competition altogether, because their businesses will be unique.

Zero to One presents at once an optimistic view of the future of progress in America and a new way of thinking about innovation: it starts by learning to ask the questions that lead you to find value in unexpected places.

Title:Zero to One: Notes on Startups, or How to Build the Future
Edition Language:English
Format Type:Hardcover
Number of Pages:195 pages

    Zero to One: Notes on Startups, or How to Build the Future Reviews

  • Andrew Garvin
    Aug 31, 2014

    Having worked with Peter - and the PayPal mafia more generally - for almost 10 years now, I have a unique perspective on Zero to One. Indeed, a lot of the ideas contained within are familiar to me. Th...

  • Jacek Ambroziak
    Dec 20, 2014

    I thoroughly enjoyed the book even if I have found myself in violent disagreement with many of its thoughts. The book opens up with these words."Every moment in business happens only once.The next Bil...

  • Nick
    Apr 19, 2014

    The first book since Antifragile that had me hooked beginning to end. The definite/ indefinite paradigm had me thinking long after the book was finished. Fantastic.Ch. 1 The challenge of the the futur...

  • Yevgeniy Brikman
    Aug 09, 2014

    This book fluctuates between brilliance and madness. When it focuses on the mechanics of start ups, it's great. When it focuses on Thiel's philosophies, it's a bit whacky. Thiel enjoys being a contrar...

  • Sindy Li
    Dec 18, 2014

    I heard about this book when it came out and thought that there was no way I would read a book on startups. Not that I don't see great things coming out of some startups, but I am not the only one who...

  • Arjun Balaji
    Jul 01, 2014

    [Note: this review was written for an advance copy, so there may be minor differences between references made here and in the first edition.]Contrary to my own expectation, I quite enjoyed Peter Thiel...

  • Todd N
    Sep 28, 2014

    Even worse than the self-help section of the bookstore, you need to go into the entrepreneur part of the business section of the bookstore to find a copy of this book.Unless you are one of those Twitt...

  • James Fairbairn
    Aug 10, 2015

    Starts well, becomes trite, ends delusional....

  • K's Corner
    Feb 15, 2015

    3.5 stars. An interesting read with some interesting and thought-provoking insights for tech startups and some not so that just come across as opinionated commentary....

  • Jason Weeks
    Dec 03, 2014

    Peter Thiel's book is definitely worthwhile reading.He has some fantastic points about start-ups, working environments for new and small businesses and a strong level of conviction for his methodology...